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Sept. 18, 2023

164 - Why Do Marketing? Plus AMA (Hayes Davis, Co-Founder and CEO at Gradient Works)

164 - Why Do Marketing? Plus AMA (Hayes Davis, Co-Founder and CEO at Gradient Works)

This episode is sponsored by Riverside, your all-in-one podcast and video platform. Go to https://creators.riverside.fm/Anna and use the code MSM23 for 15% off.

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I'm welcoming my first guest for Season 4 of the show, Hayes Davis (Co-Founder and CEO at Gradient Works). I had Jenn Davis (Co-Founder and CMO at Gradient Works) on the show (Ep. 137 - “Pitfalls to Avoid When Designing Your Startups New Category) so check that out if you haven't yet.

About Gradient Works:

  • Founded: 2020

  • Team: 16 people

  • Funding: Seed ($4.25M)

  • Description: Right rep, right account, right time. Dynamic sales book management software to help sales manage their territories.

In this episode:

Why do so many people love Gradient Works;

Why do marketing at all;

AMA - Hayes gets to ask me his burning question;

We talk about Market Map which is something new the Gradient Works team has built to help sales.

You can find Hayes on LinkedIn: https://www.linkedin.com/in/hayesdavis 

Learn more about Gradient Works: https://www.gradient.works 


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