252 - Customer-Led Growth vs. Customer Marketing & Why Both Are Important (Gianna Scorsone, ChampionHQ)
Gianna Scorsone is co-founder and COO at ChampionHQ. ChampionHQ is the customer-led growth platform. Turn your customers into your No. 1 growth engine. Seed funded.
Here’s what we cover:
Customer-led growth vs. customer marketing and why both are important;
How to turn customers into your No. 1 growth engine;
How do you incorporate customers as part of your own growth efforts;
Who’s doing customer marketing well;
How you're building community at ChampionHQ.
Gianna on LinkedIn: www.linkedin.com/in/giannascorsone
ChampionHQ: www.championhq.com
For more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you're into, and don't forget to leave a review if you're lovin' the show.
Music by my talented daughter.
Anna on LinkedIn: linkedin.com/in/annafurmanov
Website: furmanovmarketing.com
