15 - How To Prioritize Your Startup Marketing with Anna Furmanov (unfiltered)
Sometimes I like to sprinkle in some raw and unfiltered thoughts.
In this episode I cover:
Startups don't have a lot of people, time or money. So how should you think about prioritizing your marketing efforts? I break it down into three parts;
1. Foundation - clean up your house;
2. Owned Channels - create beautiful spaces within your house;
3. Awareness - let people know you have this clean, amazing house;
Quick note about the 1-page marketing plan, not being overly complex so that it's useful for you and team;
Quick note about the Bullseye Framework from the book Traction for testing marketing channels.
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You can find Anna on LinkedIn: www.linkedin.com/in/annafurmanov or visit this website: www.furmanovmarketing.com
Thanks for listening!
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