Episodes

Christina Mautz, CMO and head of sales at Moz, joined me on the show. This is an interesting episode because Christina has that unique experience - a CMO that also heads up the sales team. Christina's been a marketing executi...

Meghan Hurley joined me on the show to talk about yummy food and marketing. Meghan Hurley is Head of Marketing at Farmer’s Fridge. She's also a founding member of Chief (the private network of women leaders that are helping a...

I'm a huge fan of Chris Walker. He's actually one of the main reasons I launched this podcast. Chris started a company - Refine Labs - a demand accelerator for B2B SaaS companies. Chris started a weekly event, Demand Gen Live...

Sara Kinsey is Head of Digital Marketing, Demand Generation, and Events at Gem. She's been there for 2+ years. Prior to Gem, Sara was at Unifi Software (acquired) and Alteryx (IPO’d). Sara is a true B2B SaaS leader. Gem was f...

Daniel Huerta is Digital Marketing Manager at Udacity. Before that, Daniel headed up marketing at Workify (HR tech startup) for 4+ years, running their content and demand generation efforts. Daniel is also the co-host of The ...

Cassidy Shield is VP of Marketing at Narrative Science. Before Narrative Science, Cassidy served as VP of Marketing at Gogo, VP of Marketing at NetCracker, and spent 13 years at Alcatel Lucent (purchased by Nokia). He's also ...

Kyle Lacy, CMO (and Chief Mario Officer!) at Lessonly, joined me on the Modern Startup Marketing podcast. Kyle has been recognized as one of Indiana’s Forty-under-40, is the author of 3 books, built the content marketing team...

Alvaro De La Rocha, CMO at Bespoke Post, joined me on the Modern Startup Marketing podcast. Another Kellogg connection on the show! Plus the co-founders are also from Kellogg. What a team! Alvaro has held previous roles at Og...

I spoke with Lesley Crews from Sweet Fish Media on the B2B Growth podcast. They've been going deep into the world of demand generation for the month of April - sweet! In this episode we discuss modern demand gen for startups ...

Jeroen Corthout, co-founder at Salesflare, joined me on the Modern Startup Marketing podcast. Salesflare was founded in 2014, has 8 people, and is based out of Belgium. They've raised Seed funding ($406K). Salesflare is the p...

Tera Hudson, Senior Marketing Manager of Demand Gen at The Mom Project, joined me on the Modern Startup Marketing podcast. Prior to The Mom Project, Tera was at InStride (reinventing the education of today’s workforce in part...

Peep Laja, founder of 3 companies (Wynter, CXL and Speero) joined me on the Modern Startup Marketing podcast. Peep has been building companies for years. He founded a SaaS startup back in 2009 for building and selling online ...

Grace Woods, VP Global Head of Marketing at Patreon, joined me on the Modern Startup Marketing podcast. Prior to Patreon, Grace held executive roles at Flexport, Kloudless (Series A startup), and Salesforce (for 5 years). Pat...

Jared Jost, VP of Marketing at PatientPop, joined me on the Modern Startup Marketing podcast. Prior to PatientPop, Jared was at Twistlock (cybersecurity startup that got acquired by Palo Alto Networks) and Smarsh (SaaS). Pati...

Are you ready for this? A twist on the typical Anna + guest format! One of my listeners suggested I ask myself the same questions I typically ask my guests...so basically interview myself. If you ever wanted to learn more abo...

Aaron Pollack, CMO at Nanit, joined me on the Modern Startup Marketing podcast. Prior to joining Nanit in 2017, Aaron held various marketing roles at global brands such as Canary, BlackBerry, GreatCall and SiriusXM. Nanit was...

Mark Kilens, VP of Content and Community at Drift, joined me on the Modern Startup Marketing podcast. Drift was founded in 2015, has ~400 people, and is based out of Boston, MA. They've raised Series C ($107M total). Drift he...

Jonathan Metrick, Chief Growth Officer (CGO) at Portage Ventures and Fractional CGO at Wealthsimple, joined me on the Modern Startup Marketing podcast. Lots of gold nuggets shared in this episode because Jonathan brings the i...

Michelle Heath, Founder and CEO at Growth Street, joined me on the Modern Startup Marketing podcast. Mixing it up! I usually have venture-backed startup founders and marketing leaders come on as guests. This time I brought on...

Sometimes I like to sprinkle in some raw and unfiltered thoughts. In this episode I cover: The purpose of content; Before you come up with a content strategy, you need to figure out what your target buyer cares about, their c...

Rob Singer, CMO at Remitly, joined me on the Modern Startup Marketing podcast. Remitly was founded in 2011, they've raised Series F (just raised another $85M July 2020), and have ~900 people. Remitly is a fintech company that...

Dan Frohnen, CMO at Sendoso, joined me on the Modern Startup Marketing podcast. Sendoso was founded in 2016, they've raised Series B ($54M total), and have ~370 people. Sendoso provides new ways to engage with customers throu...

Sometimes I like to sprinkle in some raw and unfiltered thoughts. In this episode I cover: Startups don't have a lot of people, time or money. So how should you think about prioritizing your marketing efforts? I break it down...

Paige LaNasa, Head of Marketing at Forager, joined me on the Modern Startup Marketing podcast. Forager was founded in 2018, they've raised Series A ($10M), and they're 75 people strong. Here’s what we covered: Logistics is th...