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Season 1

May 24, 2021

33 - Inbound and Outbound Lessons From The Trenches With Daniel Huert…

Daniel Huerta is Digital Marketing Manager at Udacity. Before that, Daniel headed up marketing at Workify (HR tech startup) for 4+ years, running their content and demand generation efforts. Daniel is also the co-host of The ...

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May 17, 2021

32 - Ninety Percent Of Our Revenue Is Marketing Sourced With Cassidy …

Cassidy Shield is VP of Marketing at Narrative Science. Before Narrative Science, Cassidy served as VP of Marketing at Gogo, VP of Marketing at NetCracker, and spent 13 years at Alcatel Lucent (purchased by Nokia). He's also ...

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May 10, 2021

31 - Kyle Lacy, CMO at Lessonly, Talks About The Power of Irrational …

Kyle Lacy, CMO (and Chief Mario Officer!) at Lessonly, joined me on the Modern Startup Marketing podcast. Kyle has been recognized as one of Indiana’s Forty-under-40, is the author of 3 books, built the content marketing team...

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May 3, 2021

30 - More Creators And Less Control On Paid Social with Alvaro De La …

Alvaro De La Rocha, CMO at Bespoke Post, joined me on the Modern Startup Marketing podcast. Another Kellogg connection on the show! Plus the co-founders are also from Kellogg. What a team! Alvaro has held previous roles at Og...

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April 30, 2021

29 - Modern Demand Gen Interview With Lesley Crews on the B2B Growth …

I spoke with Lesley Crews from Sweet Fish Media on the B2B Growth podcast. They've been going deep into the world of demand generation for the month of April - sweet! In this episode we discuss modern demand gen for …

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April 26, 2021

28 - Jeroen Corthout, Co-Founder of Salesflare, Shares Why He's Been …

Jeroen Corthout, co-founder at Salesflare, joined me on the Modern Startup Marketing podcast. Salesflare was founded in 2014, has 8 people, and is based out of Belgium. They've raised Seed funding ($406K). Salesflare is the p...

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April 19, 2021

27 - Tera Hudson From The Mom Project Talks About Testing + Learning …

Tera Hudson, Senior Marketing Manager of Demand Gen at The Mom Project, joined me on the Modern Startup Marketing podcast. Prior to The Mom Project, Tera was at InStride (reinventing the education of today’s workforce in part...

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April 12, 2021

26 - How To Differentiate When Sameness Is The Default With Peep Laja…

Peep Laja, founder of 3 companies (Wynter, CXL and Speero) joined me on the Modern Startup Marketing podcast. Peep has been building companies for years. He founded a SaaS startup back in 2009 for building and selling online ...

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April 5, 2021

25 - Rediscovering Intimacy In A Remote World With Grace Woods, VP Gl…

Grace Woods, VP Global Head of Marketing at Patreon, joined me on the Modern Startup Marketing podcast. Prior to Patreon, Grace held executive roles at Flexport, Kloudless (Series A startup), and Salesforce (for 5 years). Pat...

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March 29, 2021

24 - How To Thread Marketing Into Your Sales Process With Jared Jost,…

Jared Jost, VP of Marketing at PatientPop, joined me on the Modern Startup Marketing podcast. Prior to PatientPop, Jared was at Twistlock (cybersecurity startup that got acquired by Palo Alto Networks) and Smarsh (SaaS). Pati...

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March 22, 2021

23 - Reverse Podcast Episode With Anna Furmanov And Her 7-year-old Sp…

Are you ready for this? A twist on the typical Anna + guest format! One of my listeners suggested I ask myself the same questions I typically ask my guests...so basically interview myself. If you ever wanted to learn more …

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March 15, 2021

22 - Challenges With Short Customer Journeys in the Baby Industry wit…

Aaron Pollack, CMO at Nanit, joined me on the Modern Startup Marketing podcast. Prior to joining Nanit in 2017, Aaron held various marketing roles at global brands such as Canary, BlackBerry, GreatCall and SiriusXM. Nanit was...

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March 8, 2021

21 - Marketing Challenges and Wins with Mark Kilens, VP of Content & …

Mark Kilens, VP of Content and Community at Drift, joined me on the Modern Startup Marketing podcast. Drift was founded in 2015, has ~400 people, and is based out of Boston, MA. They've raised Series C ($107M total). Drift he...

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March 1, 2021

20 - Jonathan Metrick On How To Leverage New and Emerging Channels Li…

Jonathan Metrick, Chief Growth Officer (CGO) at Portage Ventures and Fractional CGO at Wealthsimple, joined me on the Modern Startup Marketing podcast. Lots of gold nuggets shared in this episode because Jonathan brings the i...

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Feb. 22, 2021

19 - Three Mistakes That Michelle Heath, Founder & CEO at Growth Stre…

Michelle Heath, Founder and CEO at Growth Street, joined me on the Modern Startup Marketing podcast. Mixing it up! I usually have venture-backed startup founders and marketing leaders come on as guests. This time I brought on...

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Feb. 15, 2021

18 - How To Simplify Your Content Strategy And Measure Impact with An…

Sometimes I like to sprinkle in some raw and unfiltered thoughts. In this episode I cover: The purpose of content; Before you come up with a content strategy, you need to figure out what your target buyer cares about, their …

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Feb. 8, 2021

17 - How Rob Singer, CMO at Remitly, Leads Marketing at a 900+ People…

Rob Singer, CMO at Remitly, joined me on the Modern Startup Marketing podcast. Remitly was founded in 2011, they've raised Series F (just raised another $85M July 2020), and have ~900 people. Remitly is a fintech company that...

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Feb. 1, 2021

16 - Dan Frohnen, CMO at Sendoso, on How We Leverage Our Exec Team fo…

Dan Frohnen, CMO at Sendoso, joined me on the Modern Startup Marketing podcast. Sendoso was founded in 2016, they've raised Series B ($54M total), and have ~370 people. Sendoso provides new ways to engage with customers throu...

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Jan. 25, 2021

15 - How To Prioritize Your Startup Marketing with Anna Furmanov (unf…

Sometimes I like to sprinkle in some raw and unfiltered thoughts. In this episode I cover: Startups don't have a lot of people, time or money. So how should you think about prioritizing your marketing efforts? I break it down...

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Jan. 18, 2021

14 - Paige LaNasa and the "Make Good Stuff" Philosophy Around Content…

Paige LaNasa, Head of Marketing at Forager, joined me on the Modern Startup Marketing podcast. Forager was founded in 2018, they've raised Series A ($10M), and they're 75 people strong. Here’s what we covered: Logistics is th...

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Jan. 12, 2021

13 - Nemanja Zivkovic Explains Why to Focus on SQLs and How to Build …

Nemanja Zivkovic, CEO at Funky Marketing, joined me on the Modern Startup Marketing podcast. Mixing it up! This episode is a little different. I usually have venture-backed startup founders and marketing leaders come on as gu...

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Jan. 3, 2021

12 - Anna McVeigh-Murphy on Being Hired as the First Marketer at a 20…

Anna McVeigh-Murphy, Marketing Manager at Curacubby, joined me on the Modern Startup Marketing podcast. Curacubby was founded in 2016, has 20 people, and is based out of Berkeley, CA. They are seed funded and preparing to rai...

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Dec. 29, 2020

11 - George Wojciechowski, Co-Founder at ShipBob, On How To Incorpora…

George Wojciechowski, Co-Founder at ShipBob, joined me on the Modern Startup Marketing podcast. ShipBob was founded in 2014 and has raised Series D ($130.5M total). Based out of good 'ole Chicago, IL, ShipBob has ~650 people....

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Dec. 20, 2020

10 - Riding The Content Creation Wave With Matt Bendett, Co-Founder a…

Matt Bendett, Co-Founder and VP of Ops & Strategy at Peerspace, joined me on the Modern Startup Marketing podcast. Peerspace was founded in 2014 and has raised Series B ($34.8M total). The team was ~85 people at their peak (c...

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