Episodes

What is up everyone? Sharing out another amazing episode with ya'll. I asked Jenn Deering Davis to join me on the show. Jenn is Co-Founder and Head of Marketing at Gradient Works. I actually first listened to Jenn talk to Cassidy Shield on the Stacking Growth podcast (always got my eye out for innovative early stage startups!) and I really wanted to bring her on because she has a lot of experience with category design which is a creative process in and of itself. Prior to Gradient Works, Jenn co...

I asked Christopher Lochhead to come back on the show (3rd time!) because I'm a really big fan and I know my listeners are as well. This time we talked about creativity, plus got a little personal! (please note there's some swearing so listen to this one without the kiddos) Christopher makes content (podcasts, books, newsletters) for entrepreneurs and marketers with a different mind . He's got a newsletter called "Category Pirates" and podcasts (Follow Your Different, Lochhead On Marketing) and ...

Hey hey hey listeners hope everyone's kicking off a great week. I asked Katie Perry to come back on the show and jam with me some more (check out Ep. 51 “Bringing Humanity into the App Experience”). Katie is General Manager, Investor Relations Innovation at Public (she moved from the B2C side to the B2B side). Prior to this role Katie was VP of Marketing at Public. Prior to Public, Katie held leadership roles at media/creative agencies including 360i and Comscore, and she was Head of Brand Marke...

I asked Tyler Lessard to come back on the show and jam with me some more because their marketing approach is super creative and as you know, I'm pushing more into creativity and marketing innovation for Season 3. Welcome back Tyler Lessard! (check out Ep. 115 “Why You Need To Hire A TikTok Creator Instead of Another Writer” if ya haven't yet). Tyler is VP of Marketing and Chief Video Strategist at Vidyard (he's been there 8+ years). Prior, Tyler was CMO at Fixmo (a mobile security startup) and h...

WOWZA. Guess who came on to jam with me? YUP. Dave. You're gonna love this episode as we dive into what it means to be creative at your startup, why it's so important today and way more. We ran over because there was just so much to talk about (thanks Dave!). Dave Gerhardt is Founder of Exit Five. He's a former marketing exec at Drift ($1B valuation) and Privy (Series A) and now he's got his company of one. Exit Five (started as DGMG back in the day) is a community for B2B marketing pros with 3,...

Season 3 kicks off!! Happy New Year to all of my listeners, and cheers to a wonderful and fulfilling 2023! So with a new season, I brought on a special guest to kick things off. Mark Schaefer is a Marketing strategist, keynote speaker, university educator (at Rutgers University), and bestselling author of "Marketing Rebellion" and "Cumulative Advantage." His podcast, The Marketing Companion, is one of the top 10 marketing podcasts on Apple. And his blog {grow} is often cited in lists of the top ...