Season 5
223 - Customer Research Is Useless Without Action (Emily Steele and M…
Emily Steele is Co-Founder and CEO at Hummingbirds. Mari Tippman is Head of Sales at Hummingbirds. Hummingbirds helps brands drive awareness and sales with hyper-local content creators. The platform connects brands with “humm...
222 - How Our Customers Helped Us Build To Series B (Peter Mollins, V…
Peter Mollins is VP of Marketing at Nooks. Nooks just raised Series B funding in October. Woop! With Nooks you can boost pipeline with AI assistants that automate the busywork of dialing, coaching, and prospecting, so sales r...
221 - BONUS: Turn One Conversation Into A Full Content Calendar
I was asked to join a panel for Riverside's event "Content Repurposing: Turn 1 Conversation Into a Full Content Calendar" along with Emily Kramer (MKT1) and Ross Simmonds (Foundation Marketing). 1900 people registered! Really...
220 - How To Dig For The Energy In Customer Interviews (Bob Moesta, F…
A ton of people I speak to in B2B talk about the JTBD approach. So I had to bring on Bob because I have many questions. Bob Moesta is an entrepreneur and innovator known for his Jobs-To-Be-Done (JTBD) theory. He started 10 co...
219 - The Missing Piece For Growth Is Connection (Joseph Lee, Co-Foun…
Joseph Lee is Co-Founder & CEO at Syncly (Seed funded). Syncly is a customer feedback analysis platform that let’s you see customer pains and prevents customer churn. Here’s what we cover: How do you incorporate customer rese...
218 - How We Launched A Buyer-First Free Forever Plan At Navattic (Na…
Natalie Marcotullio is Head of Growth and Ops at Navattic (Seed funded). Raman Khanna is Growth Lead at Navattic. Navattic makes buying easier with interactive demos. 28k+ demos built so far. You can also check out Episode 13...
217 - Almost Like Customers Write Our Marketing Copy (Stella Garber, …
Stella Garber is Co-Founder and CEO at Hoop (Seed). Hoop is AI task management for busy people. From meeting to Slack to yet another meeting to your email inbox, Hoop captures and prioritizes your tasks. Here’s what we cover:...
216 - Customer Research Is Baked Into Our DNA From Day 1 (Pranav Piyu…
Pranav Piyush is Co-Founder and CEO at Paramark. Paramark (Pre-Seed) helps CMOs and CFOs invest in marketing with confidence and predictability. Here’s what we cover: I see the book Alchemy on Pranav's bookshelf and it's abou...
215 - The Conversations You're Not Having With Your Customers (Tiffan…
Hi! I'm back! I missed you. Did you miss me? Well it's a completely different show now, and I can't wait to share more with you. Tiffany McNeil is the coolest brand, innovation, and insights exec you’ll ever meet. Tiffany and...